Thank you for the great questions!
- You are correct that our pricing has changed as follows:
$899 USD - This was an initial launch price which was heavily discounted as a "thank you" to customers for believing in us early on. After a few weeks, the price increased to $999 for those who supported us later on. Both of these prices were discounts from our estimated MSRP of $1,299 and that was listed on our site throughout the reservation campaign.
1,699 USD - This is our current price. Over the past months we have made numerous changes to make Grobo function better and it now costs us significantly more to produce than we initially expected. Although we will honour our initial selling price, we had no choice but to increase our price to ensure that we remain a sustainable company.
USD vs. CAD - Although we are a Canadian company, and many of our parts are made here, 90% of our customers are from the US and around the world so we have elected to use USD which is a global standard.
High cost - We understand this concern but there is a massive amount of technology and development that goes into Grobo One. Competitive products are currently ~$2,500-$3,000 and we will be the first to ship.
Evidence of a product working:
You are correct that we have not yet shown external grow results. We do have Grobo Ones in customers' homes right now and over the next few months we will begin to release more data from those trials. These users have shared invaluable feedback with us regarding how to install, use, and maintain a Grobo One and we will slowly begin to share their grow results and testimonials.
These recipes are core to what we do and certainly not a marketing play. A significant portion of our team are software developers with a variety of backgrounds including degrees in Economics and Machine Learning. With the Grobo One, the main variable is the seed itself and we are actively working to develop responsive recipes which change throughout the plant growth cycle based on how it's growing.
This is something we take incredibly seriously. At the moment, anonymized grow data is kept indefinitely on our servers but is not linked to a system, IP address or user. Although this ensures complete privacy, it makes support difficult since we cannot easily connect a user and their Grobo. We are currently investigating multiple solutions where users could grant our support team temporary access to view their grow data while helping to solve any potential issues.
Returns - Thank you for bringing this to our attention! Originally we were not planning on having any pick-ups since our manufacturing and testing facility is quite tight. We are now looking into larger production facilities which will now have space for units to be set aside for pick-up. We will remove the text you quoted shortly to reflect this change.
Nutrients - Although we have spent months working with nutrient companies to develop a clean organic nutrient, we do not yet have a stable, approved product. As a result, our nutrients are not currently organic. In short, organic nutrients contain decomposing organic material which has a rotting smell, they are prone to separating, and they can be quite thick which cause problems for our pumps.
To keep costs down and avoid building a full computer into Grobo, all computations are completed on our servers and the updated grow recipe is then sent back to the system. If your internet connection or our servers go down, the unit can store multiple days worth of data and will repeat the current growing recipe for multiple days. Although it might not be perfectly optimized, your plants will continue to grow and be healthy.
Cost - Like any company, our selling price is based on the development, manufacturing and material costs. For our customers, Grobo One is a premium product which can:
- Allow new growers to start growing
- Be a talking piece in a home
- Produce a special strain that a medicinal cannabis patient can't buy elsewhere
- Give people piece of mind by knowing how their cannabis was grown
In terms of the economics, we have been consistently pulling out 2oz+ from seed in 3 months > $2,400 CAD. Your other calculations all show that Grobo One can pay for itself in less than one year which is a fantastic ROI.
We strongly believe in our product but there is currently no return policy. Due to the size and nature of Grobo One (it takes many months to grow), a return policy is not simple to develop.
Similarly to Tesla and Apple, our focus is on building the best possible product and not simply selling the cheapest system. I understand your concerns about wanting to see more grow results and I truly believe you will be impressed by the results we begin sharing over the next few months.
Please let us know if you have any other questions or concerns and get ready for an exciting few months ahead with great updates as we begin shipping!